CANADIAN AD CAMPAIGN

Get to know Jordan

G Adventures partnered with the Jordan tourism board to promote the destination. The goal was to appeal to a wide demographic (25-50) that has already considered Jordan at one time, but had yet to book. By personifying Jordan we could talk about its traits in a way that was tempting and enlightening.

Distribution: YouTube pre-roll and Toronto Star print ads

Client: G Adventures
Creative Director: Dave Daga
Associate Creative Director: Kyle Jordan
Copywriter: Amanda Moss-Morin
Art Director: Ashley Luppe
Video Editor: Sean Deakin
Designer: Susie Zmyslowski

 
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